We have all heard the age-old adage – ‘communication is the most important aspect of managing a project’.
It has probably been said, in some form or another, at every kick-off meeting you have ever been to. People tend to get very excited about it and appear highly motivated to make it happen. You may have even seen an eager team member flash up a graph or two explaining the importance of good communication.
And then the project starts in earnest and communication somehow falls lower and lower down the list of ever-mounting priorities. People may bring it up once in a while in the odd meeting, but it’s usually a lot of talking about what we should be doing and actually doing very little about it.
It’s a very common occurrence in many digital transformation projects and unfortunately, it often has calamitous consequences that can cause serious setbacks.
Documented evidence within the workplace highlights that poor project communication can lead to:
This list is of course not exhaustive but highlights a few of the many impacts of poor communication.
A more tangible way of thinking about it is that it has a direct impact on the budget, time, and quality of deliverables.
In order to avoid all of the nightmarish outcomes above, it is crucial that transformation projects invest their resources in…
It (largely) isn’t rocket science, but it does take time and effort in getting it right.
It is undoubtedly worth it and you’ll find you have many more happy and helpful stakeholders throughout the lifecycle of your project.
With the additional benefit of a heightened chance of successful project delivery, everyone’s a winner! If you have any questions or need support in developing a project communication plan, please reach out to us!